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  • LoopMe secures $120m investment from Mayfair Equity Partners
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brands
Airship News 

Airship: Consumers are becoming more selective about sharing personal information with brands

December 9, 2021 infomobster Apps / Measurement / Analytics

Mobile app experience company, Airship, has published a new report which highlights new consumer behavior on mobile and their expectations

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customer loyalty
Airship EYE FOUR Opinion 

Airship: Why mobile apps are the key to creating customer loyalty

December 8, 2021December 8, 2021 infomobster Apps / Measurement / Analytics

The pandemic has had many impacts on the retail sector. From supply chain issues and labour shortages to the boom

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Quentin Ellis
ConsultMyApp EYE Network 

ConsultMyApp appoints Quentin Ellis as Managing Director

November 24, 2021November 24, 2021 infomobster Apps / Measurement / Analytics

Quentin Ellis has been appointed Managing Director at mobile marketing agency, ConsultMyApp. In his new role, Quentin will be responsible for

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App Experience Platform
Airship EYE Network 

Airship unveils its App Experience Platform to help brands optimise value from apps

October 27, 2021 infomobster Apps / Measurement / Analytics

Mobile app experience company, Airship, has debuted its next-generation App Experience Platform, a product that makes it simple to create,

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daily time spent in apps
AppAnnie Intelligence News 

App Annie: time spent in apps reaches more than five hours per day

October 14, 2021 infomobster Apps / Measurement / Analytics

Mobile data and analytics company, App Annie, has launched its Q3 2021 Mobile Pulse Top Apps and Games Rankings report.

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Context Control
Cisco AppDynamics News 

Cisco AppDynamics: Consumers wont tolerate poor app experiences post-pandemic

July 20, 2021 infomobster Apps / Measurement / Analytics

Consumer reliance on applications and digital services has soared since the start of the COVID-19 pandemic. That’s according to the

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crypto mining
News 

Lookout discovers hundreds of Android app-based crypto mining scams

July 7, 2021 infomobster Apps / Measurement / Analytics

Endpoint-to-cloud security company, Lookout, has discovered major crypto mining scams using hundreds of Android apps. Categorised into two distinct Android

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App Experience Platform
Adjust News 

Adjust: Mobile App Growth Up 31% in Q1 2021

May 21, 2021 infomobster Advertising, Apps / Measurement / Analytics

App marketing analytics platform, Adjust, has released its annual Mobile App Trends Report, which shows mobile app growth continuing to

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LoopMe
AppAnnie News 

Liftoff and App Annie report: Finance Apps were downloaded 4.6 billion times in 2020

April 15, 2021 infomobster Apps / Measurement / Analytics

App marketing firm, Liftoff, has released its annual Mobile Finance Apps Report in partnership with App Annie. The report analysed

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Kochava Subscriptions
EYE Network kochava 

Kochava launches Kochava Subscriptions to proactively mitigate customer churn

February 18, 2021 infomobster Apps / Measurement / Analytics

Real-time data for omni-channel attribution and measurement company, Kochava, has launched Kochava Subscriptions, a new solution that natively joins measurement

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About Us

Mobile Industry Eye specialises in the delivery of mobile technology news and opinion based on industry reports, research and white papers - a container for the critical insights for any brand or company that uses mobile technology to operate its business. We also conduct interviews with brand-side executives and leading technology providers, to gather personal insights on the direction of the mobile industry. From time-to-time we conduct primary research in partnership with companies that want to make sense of the mobile world.

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