SDI offers cloud-based communications products and serves more than 1,500 enterprise customers throughout the world. Sinch and SDI share a focus on digital business transformation, creating a first-class customer experience, and ensuring the highest possible quality of services. Sinch will acquire all assets and IP belonging to SDI.
Sinch, which has a scalable platform for messaging, voice and video, will pay EUR 225 million (approximately $250 million USD) on a cash and debt-free basis.
The combined entity will power almost 70 billion engagements per year. Sinch will build upon a customer base includes many of the world’s most valued brands, including top technology companies, banks, payment gateways, retail brands, and mobile operators.
With a mission of connecting the last mile between enterprises, software solutions, customers, employees, and things, SAP Digital Interconnect consists of three segments. Programmable Communications powers omnichannel customer engagement through SMS, push, email, WhatsApp, WeChat and Viber.
In 2019, this business processed 18 billion messages on behalf of its enterprise customers. Carrier Services includes a range of business-critical services to mobile operators, including products for person-to-person messaging, reporting and analytics. In 2019, SDI processed more than 292 billion carrier messages. Cloud Solutions for Enterprises spans products for contact center and critical event management.
The deal significantly strengthens Sinch’s customer-facing, operations and product and engineering resources in the United States and gives the company a larger presence in the Bay Area where SDI is headquartered. It also grows the company’s business in Europe, Asia-Pacific and India.
With SAP Digital Interconnect now becoming a part of Sinch, we build on our scale, focus and capabilities to truly redefine how businesses engage with their customers, throughout the world. The transaction strengthens our direct connectivity globally. Plus, it enables us to expand and accelerate a range of business-critical services to mobile operators, including products for person-to-person messaging, reporting and analytics
Oscar Werner, CEO, Sinch
This is Sinch’s second transaction exceeding $100 million USD since late March. On March 26, Sinch announced its intention to acquire Wavy in a deal valued at $119 million USD.