Government backs deal to solve spotty 4G coverage in rural areas

Poor rural mobile phone coverage could be a thing of the past as theUK Government approves a £1 billion deal with the mobile phone industry to banish rural not-spots. The deal centres on UK operators upgrading and sharing masts (and costs) and is thought to be the first ever operator mast sharing initiative of its kind.

  • The investment will give high-quality 4G coverage to 95 % of the UK by 2025
  • Digital Secretary Nicky Morgan supports deal initially backing the £530m proposal from UK’s mobile network operators for a Shared Rural Network matched by £500 million investment from Government.
  • The 4G network would extend to 280,000 more homes and businesses and 16,000km of roads

The Shared Rural Network provides a positive model for the future, as it is based on partnership between the Government, Ofcom and the mobile industry to achieve the shared objective of better coverage.  It provides a practical plan that will boost the economy by improving connectivity for businesses and consumers in rural communities across the UK.  Our priority now is to move from agreement to implementation, so better rural connectivity can be delivered to our customers as fast as possible.

Mark Evans, CEO. O2