CleverTap: 28% of us uninstall spammy apps

App analytics and engagement firm, CleverTap has surveyed over 2,000 consumers to index the main reasons for uninstalling mobile apps. The top responses focussed on three main areas:

  • They no longer use the app
  • Limited storage space
  • Too much advertising

It turns out that no app is safe with some app providers still grappling withe basic app marketing principals – keeping users engaged, respecting sensitivity to advertisements, and performing adequate software testing.