Mitto adds business messaging for Instagram, Facebook Messenger and Twitter

Omnichannel communications company, Mitto, has integrated messaging connectivity for Facebook, Instagram and Twitter. Mitto now supports every top customer engagement channel, enabling marketers to extend and personalize campaign reach to customers wherever they hang out online, directly connect with a younger market, maximize ad spend and drive more meaningful conversations.

Mitto’s rollout of Facebook Messenger, Instagram and Twitter business messaging extends the capabilities for Mitto Conversations, a single unified inbox for all customer engagement channels and a wide range of content, giving brands the channel and content flexibility required to effectively engage today’s consumers.

Conversations enables brands to deliver an integrated omnichannel experience across a variety of communications channels with one tool, simplifying customer engagement and enabling customer support and experience teams to immediately reach and interact with consumers with more natural, personalized two-way conversations.

Conversations supports every key customer engagement channel — including Google Business Messages, WhatsApp, Telegram, Viber, WeChat, webchat, and SMS — and now directly supports Facebook Messenger, Instagram and Twitter giving brands:

  • Easy Access: Facilitate and respond to inbound Facebook Messenger, Instagram and Twitter inquiries and support requests through a unified inbox accessible to multiple agents through Mitto Conversations.
  • No Need to Code: The Conversations dashboard works without integrating APIs, so you can start messaging fast
  • 24/7 Support: Access to 24/7 technical resources to ensure functionality, security and regulatory compliance
  • Omnichannel UI: Extend reach by adding Facebook Messenger, Instagram and Twitter direct messaging to existing communications strategies with one tool that provides access to every channel

Social media networks have evolved from their early days as consumer-to-consumer platforms and are now highly effective channels for brands to engage, advertise and grow their business. Customers are comfortable, familiar with, and already on these channels, allowing brands to seamlessly and naturally facilitate conversations without forcing customers to leave to another channel.

Andrea Giacomini, CEO, Mitto