Kochava announces Opn Media as its first authorized agency partner

Omni-channel ad attribution and measurement company, Kochava, has announced Opn Media, as its first authorized agency partner on Kochava’s newly launched Agency Program.

The program has been established to strengthen an agency’s skills in maximizing use of Kochava’s platform. As an authorized partner, agencies are required to attend three Kochava discovery sessions for in-depth training, which Opn Media has successfully completed.

The focus of these sessions is on key marketing functions of the Kochava Marketers Operating System™ (m/OS). As a Kochava Authorized Partner, agencies will be equipped to leverage the Kochava platform to its maximum potential on behalf of brand advertisers.

The full authorized agency partner course catalogue includes:

  • Measurement and attribution (required)
  • iOS 14 & SKAdNetwork
  • Fraud Prevention
  • User Engagement
  • Over-the-top (OTT) and connected TV (CTV) measurement
  • Identity Solutions
  • Subscription Management
  • MediaLift™ services to determine incremental lift
  • Links

Once agencies become a Kochava Authorized Partner, they will be listed in the Kochava Media Index, the largest advertising database in the world.

We are thrilled to announce Opn Media as our first authorized partner. We are at a pivotal moment in the industry with sweeping changes across the ecosystem. Our goal is to ensure our agency partners and marketers have the necessary tools and support to succeed.

Jason Hicks, EVP Growth, Kochava