Hyundai to use WhatsApp Business for customer service, enabled by IMImobile

Cloud communications software and solutions provider IMImobile has partnered with Hyundai India to integrate WhatsApp as part of the automotive firm’s customer service strategy. Using WhatsApp, Hyundai will streamline the vehicle service booking process, provide service updates and documentation like repair invoices and capture customer feedback all via the popular OTT chat app.

The WhatsApp Business solution enables businesses to connect with 2 billion users in a simple, reliable, and private way across 180 countries worldwide. As an approved WhatsApp Business solution provider, IMImobile’s multi-channel Enterprise CPaaS (Communications Platform-as-a-Service) offering, IMIconnect, enables enterprises to integrate WhatsApp Business into their customer communications strategies and drive engagement through intelligent and context-aware messaging.

Hyundai recognizes the importance of embracing newer, effective digital communication channels to improve customer experience and create differentiation from their competitors. Conversational customer engagement, service and support present a huge opportunity for businesses, more so now than at any other time. We look forward to working with Hyundai to further optimize the customer service experience.

Sudarshan Dharmapuri, EVP Products at IMImobile

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