Mobile technology provider Cloudbanter has partnered with L&T Technology Services (LTTS) to drive sales and distribution of Cloudbanter technology which puts banner ads in mobile messages, apps and phones. Consumers benefit by giving ad-consent to gain access to a range of rewards and incentives including cashback, SMS, airtime and data allowances.
- Cloudbanter inserts fixed banner ads at the bottom of mobile phone screens which are personalized, unobtrusive, real-time, preferential, contextual, location and lifestyle-based.
- Adverts can also be used within messaging and apps including Internet TV, Customer Care, Money and IoT.
- Mobile operators and app providers use the technology to monetize services more effectively and the user to enhance their mobile experience via content based on their profile and preferences.
Graham Williams, CEO, Cloudbanter