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Taboola

getty images
EYE Network Taboola 

Taboola partners with Getty Images to integrate premium video into its ad platform

November 17, 2021 infomobster Advertising

Recommendation platform, Taboola,  has entered into a multi-year agreement with visual communications firm, Getty Images. The deal provides Taboola’s, more than

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Kochava Foundry
EYE Network Taboola 

Taboola launches SmartBid Dimensions to sharpen ad targeting and automation with AI

November 9, 2021 infomobster Advertising

Recommendation engine, Taboola, has updated SmartBid and renamed the AI-powered ad technology, SmartBid Dimensions. Introduced in 2018, SmartBid uses readership

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Taboola High Impact
EYE FOUR Intelligence Taboola 

Case Study: Lily’s Kitchen reaches over 1.1 million pet lovers with Taboola High Impact

November 8, 2021 infomobster Advertising

Quick Stats – 1.1 million+ Completed Video Views in 8 Months – 9% Increase in Visible Click-Through Rate (vCTR) –

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Xiaomi
News Taboola 

Taboola partners with Xiaomi to power lock screen content on 100 million smartphones

September 17, 2021 infomobster

Recommendation platform, Taboola, has partnered with Xiaomi to power recommendations across Xiaomi’s smartphones with Taboola News, a product that brings

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Brand Safety
EYE Network Taboola 

Taboola attains TAG Brand Safety Certification to protect advertisers from risky content

September 16, 2021 infomobster Advertising

Recommendation platform, Taboola, has been awarded the TAG Brand Safety Certified Seal from the Trustworthy Accountability Group (TAG), an organisation

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Xiaomi
EYE Network Taboola 

Taboola completes $800 million acquisition of Connexity

September 2, 2021 infomobster Mobile Commerce

 Recommendation platform, Taboola has completed its acquisition of e-commerce media platform, Connexity. The transaction brings Connexity’s 6,000 publishers and 1,600 direct

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e-commerce
EYE Network Taboola 

Taboola and DoubleVerify partner to bring brand safety and suitability targeting controls to advertisers

August 27, 2021August 27, 2021 infomobster Advertising

Recommendation platform, Taboola, has partnered with measurement and analytics firm, DoubleVerify. Taboola’s advertiser partners, including performance marketers, brands and media

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Premium Advertisers Programme
EYE Network Taboola 

Taboola launches Premium Advertisers Programme

August 18, 2021 infomobster Advertising

Recommendation engine, Taboola, has launched Premium Advertisers Programme to help brands and agencies with best practices, increase customer acquisition, platform

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traffic acquisition strategies
EYE Network Taboola 

Taboola partners with Awin to help publishers with traffic acquisition strategies

August 4, 2021 infomobster

Recommendation platform, Taboola,  has partnered with affiliate marketing network, Awin, to assist publishers in diversifying their traffic acquisition strategies. The

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getty images
EYE Network Taboola 

Taboola to acquire Connexity for $800m in cash and shares

July 26, 2021 infomobster Advertising

Recommendation platform, Taboola, has entered into a definitive purchase agreement to acquire Connexity from Symphony Technology Group for approximately $800

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About Us

Mobile Industry Eye specialises in the delivery of mobile technology news and opinion based on industry reports, research and white papers - a container for the critical insights for any brand or company that uses mobile technology to operate its business. We also conduct interviews with brand-side executives and leading technology providers, to gather personal insights on the direction of the mobile industry. From time-to-time we conduct primary research in partnership with companies that want to make sense of the mobile world.

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