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Intelligence

App Annie
AppAnnie Intelligence 

App Annie data: Here’s what happened in 2020

December 10, 2020December 10, 2020 infomobster Mobile Games

As COVID-19 has gripped the world, altered economics and transformed daily lives, one thing is certain: we have all leaned

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Intelligence sinch 

Case Study: Personalization for the nation

November 23, 2020November 26, 2020 infomobster

Telekom Deutschland send engagement levels soaring with personalized video messaging sustainability program Telekom Deutschland is the market leader in Germany

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Global Mobile Consumer Trends 2020
Intelligence MoEngage 

MoEngage: Global Mobile Consumer Trends 2020

September 14, 2020November 9, 2020 infomobster Apps / Measurement / Analytics

With just four months away from wrapping this year up, offline-turned-online apps show explosive growth in Q2,2020. Online Pharmacy, Health

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App Annie the state of mobile 2020
AppAnnie Intelligence 

App Annie: The State of Mobile 2020

September 3, 2020January 18, 2021 infomobster Apps / Measurement / Analytics

The State of Mobile 2020 report is App Annie’s annual appraisal on mobile’s impact across industries and the global economy,

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Melsoft Games
Adjust EYE FOUR Intelligence 

Case Study: Melsoft Games increases ad campaign efficiency by 40%

August 25, 2020November 2, 2020 infomobster Apps / Measurement / Analytics

Quick stats Increased efficiency of campaign management by 40% Scaled their ad spend by 2x, without adding headcount Reduced manual

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Adjust Intelligence 

Adjust: Mobile App Trends Report 2020

May 19, 2020February 4, 2021 infomobster

The Adjust Mobile App Trends Report is an essential read for marketers who want to compare their performance to the

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EYE FOUR imimobile Intelligence 

Case study: Pizza Hut Delivery grabs a slice of RCS messaging

April 8, 2020April 23, 2020 infomobster

Quick stats  Initial RCS trial saw Pizza Hut Delivery send messages to 150 customers over RCS and SMS: RCS showed

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Featured hootsuite Intelligence 

Hootsuite & We Are Social: Digital 2020

February 26, 2020February 26, 2020 infomobster 0 Comments

Hootsuite and We Are Socials’s annual report provides insights into the state of connectivity, platform growth, and how people around

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EYE FOUR imimobile Intelligence 

Case study: Vodafone sees 26% engagement rate with IMImobile RCS campaign

February 19, 2020 infomobster 0 Comments IMImobile

Quick stats During the first campaign, 80% of customers read the message and 25% responded to the offer, in comparison,

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esendex EYE FOUR Intelligence 

Case study: Vaillant ups customer engagement with RCS messaging

February 19, 2020March 2, 2020 infomobster 0 Comments

Quick stats Rich messaging: Increased customer engagement from 2% to 40% Reduced admin time by 11% per transaction, with phone

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About Us

Mobile Industry Eye specialises in the delivery of mobile technology news and opinion based on industry reports, research and white papers - a container for the critical insights for any brand or company that uses mobile technology to operate its business. We also conduct interviews with brand-side executives and leading technology providers, to gather personal insights on the direction of the mobile industry. From time-to-time we conduct primary research in partnership with companies that want to make sense of the mobile world.

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