Over 2.7 billion people play games globally, often on multiple devices, and the opportunities for advertisers in this space are
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Intelligence
Adjust eBook: Growth strategies for mobile app user acquisition
In 2008 the App Store launched with only 500 apps. Today there are 2.2 million apps in the App Store
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App Annie: The State of Mobile 2021
The State of Mobile 2021 report helps brands and publishers succeed with App Annie’s curated insights. Even with people staying
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App Annie data: Here’s what happened in 2020
As COVID-19 has gripped the world, altered economics and transformed daily lives, one thing is certain: we have all leaned
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Case Study: Personalization for the nation
Telekom Deutschland send engagement levels soaring with personalized video messaging sustainability program Telekom Deutschland is the market leader in Germany
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MoEngage: Global Mobile Consumer Trends 2020
With just four months away from wrapping this year up, offline-turned-online apps show explosive growth in Q2,2020. Online Pharmacy, Health
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App Annie: The State of Mobile 2020
The State of Mobile 2020 report is App Annie’s annual appraisal on mobile’s impact across industries and the global economy,
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Case Study: Melsoft Games increases ad campaign efficiency by 40%
Quick stats Increased efficiency of campaign management by 40% Scaled their ad spend by 2x, without adding headcount Reduced manual
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Adjust: Mobile App Trends Report 2020
The Adjust Mobile App Trends Report is an essential read for marketers who want to compare their performance to the
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Case study: Pizza Hut Delivery grabs a slice of RCS messaging
Quick stats Initial RCS trial saw Pizza Hut Delivery send messages to 150 customers over RCS and SMS: RCS showed
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