Integral Ad Science: UK brand risk increased across all media environments in H2 2020
Media quality (viewability, brand safety and ad fraud) has been badly impacted by an unprecedented year, that’s according to ad
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IAS
EYE Views: How will the ad tech industry outmanoeuvre Apple’s deprecation of its IDFA?
Mobile advertising is about to be upended. It’s no secret that Apple’s long-awaited privacy control and the deprecation of its
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IAS launches industry-wide digital ad verification training programme
Digital ad verification company, Integral Ad Science (IAS), has launched IAS Academy, the industry’s first globally accredited training program for
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Xandr and Integral Ad Science partner to offer advertisers stronger contextual targeting
Digital ad verification company, Integral Ad Science (IAS) has announced that Xandr’s buying platform, Xandr Invest, now offers IAS’s contextual
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IAS: Eight in ten UK consumers want ad-supported streaming content
Ad verification company, Integral Ad Science (IAS) has released its UK Streaming Wars report, providing insights into UK consumer use and
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Integral Ad Science acquires programmatic advertising transparency firm, Amino Payments
Digital ad verification company, Integral Ad Science (IAS), has acquired Amino Payments, a provider of programmatic advertising transparency. The acquisition
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IAS Report: 58% of ad industry experts anticipate 5G will significantly impact mobile gaming and advertising
Ad verification firm, Integral Ad Science (IAS), has released its 2021 Industry Pulse Report. Surveying over 200 ad industry experts,
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IAS:70% of Brits more likely to remember contextually relevant ads
Digital ad verification company, Integral Ad Science has released The Power of Context UK, a report, that examines how context
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Integral Ad Science appoints Tom Sharma as Chief Product Officer
Ad verification company, Integral Ad Science, has appointed Tom Sharma as Chief Product Officer to get behind IAS’s global product
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IAS: Programmatic is driving improvements in UK digital media
Ad verification firm, Integral Ad Science (IAS), has released its Media Quality Report for H1 2020. According to the report,
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