EYE FOUR Archives » Page 2 of 3 »

Case study: Pizza Hut Delivery grabs a slice of RCS messaging

Quick stats Initial RCS trial saw Pizza Hut Delivery send messages to 150 customers over RCS and SMS: RCS showed

April 2, 2020 infomobster

Markus Eichinger, EVP Group Strategy at Wirecard thinks that brick-and-mortar stores are facing an existential crisis. They find it increasingly

5G promises superfast connectivity. Many established sectors (and some new ones) are gearing up to translate that speed into better

5G is coming. Its superfast connectivity will create new business use cases, in particular, the IoT is held out as

Ecommerce is booming. But how can brick and mortar retailers stem the flow online or at least participate in it?

OTT chat app, WhatsApp, has long since launched its business messaging service – WhatsApp Business which promises to help enterprises

Quick stats During the first campaign, 80% of customers read the message and 25% responded to the offer, in comparison,

Quick stats Rich messaging: Increased customer engagement from 2% to 40% Reduced admin time by 11% per transaction, with phone

February 19, 2020 infomobster 0 Comments

SMS isn’t rich enough for consumers and OTT chat apps aren’t ubiquitous enough for enterprises. Florian Steps, VP Business Development

Is WebAR about to have its moment? Garry Williams, Business Director at UNIT9, a brand innovation partner that has created a 5G-enabled