Research, News, Opinion, Insights
Deep-data analytics company, deltaDNA has released its fifth annual In-Game Advertising Study, which finds that 94% of Free-to-Play (F2P) games now
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Deep-data analytics and player marketing platform, deltaDNA, has launched a set of cross-promotion tools designed to extend player lifetime values
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After years of uncertain experimentation, Free-to-Play (F2P) game developers are starting to view ads as a genuine alternative to in-app
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A new study released today by deep-data analytics and player marketing specialists deltaDNA, reveals the evolving monetization trends within Free-to-Play (F2P)
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Data reveals how players using the latest smartphone models are spending in greater numbers and spending more than ever before
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According to analytics firm deltaDNA, women are more valuable mobile gamers and more invested in mobile platforms than men. Among Android
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