InMobi acquires Appsumer to boost performance marketing offer
Marketing technology firm, InMobi has acquired Appsumer, a performance insights platform for mobile app advertisers. Based in London, Appsumer works
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Appsumer
How should mobile advertisers react to the impact of increasing iOS 14.5+ adoption?
iOS 14.5+ adoption has moved past the 60% mark and with it, the demise of Apple’s IDFA – the identifier
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