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LoopMe
Appsumer EYE Network 

InMobi acquires Appsumer to boost performance marketing offer

October 13, 2021October 13, 2021 infomobster

Marketing technology firm, InMobi has acquired Appsumer, a performance insights platform for mobile app advertisers. Based in London, Appsumer works

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iOS 14.5
Appsumer EYE FOUR Opinion 

How should mobile advertisers react to the impact of increasing iOS 14.5+ adoption?

July 9, 2021July 9, 2021 infomobster Advertising

iOS 14.5+ adoption has moved past the 60% mark and with it, the demise of Apple’s IDFA – the identifier

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About Us

Mobile Industry Eye specialises in the delivery of mobile technology news and opinion based on industry reports, research and white papers - a container for the critical insights for any brand or company that uses mobile technology to operate its business. We also conduct interviews with brand-side executives and leading technology providers, to gather personal insights on the direction of the mobile industry. From time-to-time we conduct primary research in partnership with companies that want to make sense of the mobile world.

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