AppsFlyer announces predictive analytics product PredictSK for SKAdNetwork
Global ad attribution company, AppsFlyer, has announced the launch of PredictSK, a predictive analytics solution that forms part of its
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AppsFlyer
AppsFlyer partners with the Auschwitz-Birkenau State Museum to develop online tour formats
Marketing analytics firm, AppsFlyer, the Auschwitz-Birkenau State Museum and the Auschwitz-Birkenau Foundation have announced a joint program to create a
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In-app shopping shatters records over Black Friday
Data from mobile attribution and marketing analytics company, AppsFlyer, shows that record numbers of British consumers turned to in-app
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Salesforce Ventures joins AppsFlyer’s $210 million series D funding round
Attribution and marketing analytics firm, AppsFlyer, has announced that Salesforce Ventures has joined its roster of investors in a late
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AppsFlyer: demand for mobile gaming apps grew 45% globally in 2020
Attribution firm, AppsFlyer, has released The State of Gaming App Marketing – 2020 Edition, a report examining the growth of
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AppsFlyer launches Incrementality to help marketers understand campaign spend
Ad attribution company, AppsFlyer, has launched Incrementality, a cross-network solution that enables marketers to measure, analyze and optimize the incremental
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EYE Moves: AppsFlyer names Adam Smart as Director of Product for Gaming
Adam Smart has been hired as Director of Product for Gaming at mobile attribution and marketing analytics firm, AppsFlyer. Smart
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AppsFlyer: Facebook hits #1 position in mobile app advertising
App advertising attribution firm, AppsFlyer has released the 11th edition of its Performance Index. While Facebook took the #1 spot,
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AppsFlyer: eCommerce app installs have risen 35% as physical shoppers turn digital
In-app shopping activity has risen to new heights amid the coronavirus pandemic in Europe, seeing a 35% rise in eCommerce
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AppsFlyer launches Xpend to help marketers aggregate cost data
Advertising attribution company, AppsFlyer, has launched Xpend, the company’s new cost aggregation product that supports complex schema and data mapping
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