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AppsFlyer

AppsFlyer Privacy Cloud
AppsFlyer EYE Network 

AppsFlyer teams up with Intel to introduce The AppsFlyer Privacy Cloud

December 8, 2021 infomobster

 Marketing measurement and experience platform, Appsflyer, is collaborating with Intel to build the AppsFlyer Privacy Cloud. The AppsFlyer Privacy Cloud allows

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customer loyalty
AppsFlyer News 

AppsFlyer launches SKAdNetwork ranking for the new privacy era

October 25, 2021October 25, 2021 infomobster Advertising

Marketing measurement and experience platform, Appsflyer, has released the 13th edition of its Performance Index, ranking the top media sources

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eCommerce
AppsFlyer News 

AppsFlyer report finds 55% surge in consumer spend in eCommerce Apps

October 20, 2021 infomobster Advertising, Mobile Commerce

Marketing measurement and experience platform, AppsFlyer, has released the 2021 edition of its State of eCommerce App Marketing report, outlining

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Conversion Studio
AppsFlyer EYE Network 

AppsFlyer launches Conversion Studio to enable single source mapping for SKAdNetwork post-install measurement

September 9, 2021 infomobster Advertising

Marketing measurement and experience platform, AppsFlyer, has launched Conversion Studio, a hyper-flexible solution for conversion value measurement. Conversion Studio enables

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LoopMe
AppsFlyer News 

AppsFlyer: FinTech marketers invested $3B on user acquisition in 2020

June 10, 2021 infomobster

Marketing measurement company, AppsFlyer, has released its 2021 edition of The State of Finance App Marketing. According to the report,

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Context Control
AppsFlyer News 

AppsFlyer: Three quarters of advertisers are concerned about non-compliance with privacy regulations

April 14, 2021April 14, 2021 infomobster

Advertisers are generally satisfied with the features of their measurement solutions but concerns remain high when it comes to privacy

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App Experience Platform
AppsFlyer News 

AppsFlyer Performance Index: Google leads on scale, Facebook dominates quality

March 24, 2021March 25, 2021 infomobster Advertising

Ad attribution company, AppsFlyer, has released the 12th edition of its Appsflyer Performance Index, ranking the top media sources in

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telco subscribers
AppsFlyer EYE Network 

AppsFlyer announces predictive analytics product PredictSK for SKAdNetwork

February 11, 2021 infomobster

Global ad attribution company, AppsFlyer, has announced the launch of PredictSK, a predictive analytics solution that forms part of its 

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AppsFlyer EYE Network 

AppsFlyer partners with the Auschwitz-Birkenau State Museum to develop online tour formats

January 26, 2021 infomobster

Marketing analytics firm, AppsFlyer, the Auschwitz-Birkenau State Museum and the Auschwitz-Birkenau Foundation have announced a joint program to create a

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in-app shopping
AppsFlyer News 

In-app shopping shatters records over Black Friday

December 1, 2020December 1, 2020 infomobster

  Data from mobile attribution and marketing analytics company, AppsFlyer, shows that record numbers of British consumers turned to in-app

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About Us

Mobile Industry Eye specialises in the delivery of mobile technology news and opinion based on industry reports, research and white papers - a container for the critical insights for any brand or company that uses mobile technology to operate its business. We also conduct interviews with brand-side executives and leading technology providers, to gather personal insights on the direction of the mobile industry. From time-to-time we conduct primary research in partnership with companies that want to make sense of the mobile world.

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